Business and Office Technologies Courses > Essentials of Marketing
| Course Name | Essentials of Marketing |
| Course Number | 6182 |
| Grade/Meeting time | 9 Daily, quarter 10 Daily, quarter 11 Daily, quarter 12 Daily, quarter |
| Credit | 0.5 |
| Weight | 1.0 |
| Graduation Requirement | Business |
| Prerequisite | C or better in Introduction to Business | Special Consideration | None |
| Description: This course is designed to acquaint the student with the principles and problems of the marketing of goods and the methods of distribution from producer or manufacturer to the consumer. This course provides the basic foundations of marketing including: marketing-information management, finance, pricing, promotion, product-service management, distribution, and selling. Students will select a product, develop a detailed marketing plan and then have an opportunity to put their learning to use. |
|